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freshbet PH IT-BPM industry to exceed job, revenue goals – IBPAP chief

Updated:2024-10-24 04:14    Views:91

The Philippine IT-Business Process Management (IT-BPM) industry is set to exceed its 2024 job creation and revenue targets under the Philippine IT-BPM Roadmap 2028. 

Jack Madrid, President and CEO of the IT and Business Process Association of the Philippines (IBPAP), announced this projection during the 16th International IT-BPM Summit. 

He discussed the future of this industry during the event’s first day on October 2 at Okada Manila.

Article continues after this advertisement What’s next for the Philippine IT-BPM industry? This is Jack Madrid, President and CEO of the IT and Business Process Association of the Philippines (IBPAP), sharing his outlook for the IT-BPM industry.Photo Credit: IBPAP

Madrid shared positive growth projections for the Philippine IT-BPM industry, which anticipates revenue of $38 billion and a workforce headcount of 1.82 million this year.

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The CEO, however, admitted that these fall short of the sector’s most ambitious goals. Nevertheless, these figures surpass the roadmap baseline targets.

READ: IT-BPM sector revenues may hit $40B in 2024, says IBPAP

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Madrid emphasized that the IT-BPM industry needs strategies and interventions to navigate the following challenges as it evolves: 

Article continues after this advertisement Talent and Skills Gap: The industry needs more people with advanced digital skills like artificial intelligence, data analytics, and programming. Twenty-one percent of respondents in a midyear survey expressed this concern.  Intensifying Global Competition: South Africa, Colombia, Egypt, Poland, and other nations have been boosting their IT-BPM industries. In response, the Philippines must innovate and maximize its strengths in language proficiency.  High Operational Costs: Doing business in the Philippines is more costly than in other IT-BPM destinations. Consequently, the Pearl of the Orient must reduce healthcare and operational costs to remain competitive. Ease of Doing Business: The inconsistent implementation of policies and coordination among government agencies are diminishing the country’s attractiveness as an IT-BPM destination. Consequently, the government must resolve these issues to quell the growing frustration among investors. Cybersecurity Risks: The industry must bolster its cybersecurity to secure sensitive data so that clients continue trusting the Philippine IT-BPM industry’s reputation.

READ: IBPAP to discuss AI’s impact at the International IT-BPM Summit

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The IBPAP highlighted artificial intelligence’s role in driving the sector’s growth. A recent survey says many companies have started AI solutions for customer service, data processing, and quality assurance. 

Madrid acknowledged the hurdles to AI integration, such as high implementation costs and a need for more skilled talent. 

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He urged government, industry, and academic stakeholders to collaborate in addressing these challenges.

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